A recurring data feed is web scraping as a utility: fresh, validated data arriving on schedule — daily, weekly, monthly — with someone else responsible for keeping it flowing. This guide covers how feeds work, what they should cost, and what to demand from a vendor.
A one-time scrape answers a question; a feed powers a process — price monitoring, inventory tracking, lead generation, market surveillance, AI retrieval. The engineering difference is bigger than it looks. A one-time scrape only has to work once. A feed has to survive the source website redesigning itself, adding anti-bot protection, or changing its data structure, none of which arrive with advance notice. Most of a feed's cost is this ongoing adaptation, not the initial build.
Market-wide, managed feeds run from a few hundred dollars per month for a single lightly-protected source to five figures monthly for many sources, high frequency, or heavily defended sites. The main cost drivers are the number of sources, collection frequency, protection level of the targets, and validation depth. Beware per-record pricing on data whose volume you can't predict, and hourly pricing on maintenance — both shift risk onto you. Fixed monthly pricing per feed keeps the vendor's incentives aligned with yours. (Marquee Data prices fixed, never hourly.)
If the source is stable and unprotected, volume is modest, and you have an engineer with slack time, an in-house feed with modern tooling is reasonable — AI coding assistants have made the initial build genuinely fast. The calculation changes when the feed matters commercially: the question stops being "can we build it" and becomes "who notices at 2 a.m. when it stops," and that is an operations commitment, not a coding task. Marquee Data has run recurring feeds for clients — including Fortune 500 companies and hedge funds — since 2017.
Marquee Data has built and managed custom web data collection since 2017 — Fortune 500 and hedge-fund clients, 100% US-based senior engineers, fixed fees. You don't pay until you're satisfied with the data.
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